PressPlay Agency’s “Split Sessions” is Helping Artists Stay Productive While They #StayHome
The world we’re living in looks a lot different than it did just a month ago. In order to fight the spread of the COVID-19 pandemic and protect the health and safety of our most vulnerable, “self-quarantine” has become the new norm for the time being. While we’re all #StayingHome to protect our physical health, many are starting to get antsy as our regular routines and content diets are interrupted. Given that we’re all in the same boat, content creators and audiences are finding new ways to interact and stay productive.
PressPlay Agency’s CEO, Jocelyn Rivera is getting creative with a new IG Live Series, ‘Split Sessions’ - providing a platform to connect bubbling artists with A&Rs, media outlets, and music industry execs. In a world where your ability to make new connections just disappeared, Jocelyn is bringing the networking opportunities live to your living room.
Split Sessions is a two-part interactive session on IG Live hosted each week by PressPlay CEO, Jocelyn and a special industry guest. During Part One, artists get the rare opportunity to have their music submissions listened to and reviewed on the spot by a music industry professional. Part Two consists of an informal interview where Jocelyn poses user-submitted questions to the guest around their experience in the industry, their areas of expertise, and of course the hot topic of the moment: how to cope with pursuing a music career during quarantine.
The guests on Split Sessions have been nothing but top-notch. Recently featured guests include Dro Genao - DefJam A&R, Jay Salim - VP of People and Culture at Complex, Mont Brown - Columbia A&R, Gabe Pabo - Digital Producer at Power 105.1, and Kristina - Atlantic Records A&R. Each of which bring an interesting and different perspective on today’s music landscape. Whether artists use this to get on the radar of a major label A&R, learn the ropes of radio from a radio producer, or get pointers on social media strategy and viral content from a media executive - this series is dripping with gems that up-and-coming artists and music professionals can’t afford to miss.
Split Sessions is an incredible opportunity for artists during an unusual time to stay productive, get their music heard, and learn about the industry directly from experienced professionals from the comfort of your home. Tune in for next week for our next edition of Split Sessions!